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ERSA state Equity Release Advertising is Vital

SeekER Equity Release News Update 18th August 2009:

According to research by the Equity Release Solicitors Alliance (ERSA) television and magazine adverts are playing a large role in helping equity release customers make their decisions, with 32% of clients choosing products based on adverts.

Other results from the survey of equity release customers state that nearly one fifth used their existing financial adviser (19%) and only 7% went with word of mouth recommendations when looking for equity release products. 61% of the people surveyed said they shopped around for their product.

For more information ….

http://www.mortgagesolutions-online.com/mortgage-solutions/news/1529309/equity-release-advertising-vital-ersa

http://www.mortgagestrategy.co.uk/cgi-bin/item.cgi?id=191881&nl=MS_DN&dep=webops&dte=170809

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